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IN-HOUSE MARKETING DEPARTMENT 

FULL ONLINE MARKETING FUNCTIONS SETUP UNIT

ENUY CORP

ENUY CORP

ENUY CORP

2. COMPANIES INTRODUCTION TVC

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3. REVIEW VIDEOS, SALES VIDEOS,...

Some of our TVCs, sales videos and product review videos

Produced by our Content Creators and Professional Media teams, working directly at the business, recruited by experts from MKT Pro

1. Livestream

1. Changes in business results in September through livestream activities at Manh Son Wood Statue Fengshui
- 18% revenue growth within 1 month (August 2021)
- Increase 1024 orders of funnel products within 1 month
- Increase 237 orders of main products within 1 month

2. Changes in business results through livestream activities in Khoruou - Wine store
- 20% growth in revenue within 2 months (July/August 2021)
- Increase 764 orders of funnel products within 1 month
- Increase 129 orders of main products within 1 month

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DESIGN WORKS

Produced by our Content Creators and Professional Media teams, working directly at the business, recruited by experts from MKT Pro

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WHAT CAN WE HELP YOU?

MKT Pro offers a full range of positions for an internal Marketing department: With more than one year of experience working together. Positions include: Marketing Manager, Content Creator, Advertising staff, Sales staff, Customer Care staff, Media staff.

✅ Owning Marketing - Sales measurement and management system: Customer classification; Capture core customers including potential customers, loyal customers, customers who only come at a discount, bad customers that affect the business, ...
👉 We help businesses build appropriate customer care plans for each customer segment, save costs, maximize profits for businesses

✅ Owning a system of recruiting and training personnel
👉 Identify hot spots - training issues that directly affect job results
👉 Saves you 100 - 700 million in recruitment and training costs, replacing Marketing department from 3 to 12 people
👉 Professional, creative personnel work with high productivity, saving time and costs of enterprises.

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WHAT DO WE HAVE?

ENUY has succeeded thanks to the implementation of professional systems

Professional Team Leaders and Project Managers 

Input recruitment and training system

Building a system of training, improving and developing personnel

Building a system for assigning jobs and tracking jobs

Management system, Marketing effectiveness evaluation, human resource efficiency ranking

OUR CUSTOMERS

  • Import Factory and distribution of wines
  • Manh Son Wood Statue Fengshui
  • Financial investment solutions based on Real Estate
  • Auto Mall: Car shopping mall
  • Vitec: Paint distribution factory
  • Pharmaceutical manufacturers and distributors

With the results achieved and recorded from hundreds of customers, MKT Pro has successfully implemented B2B and B2C projects in many fields:

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1. PROFESSIONAL TEAM LEADERS AND MARKETING MANAGERS

  • Manage a team of 10-15
  • Ability to plan, strategize, operate, measure, problem solve and make adjustments immediately
  • Recruit talents skills, spot problems skills, layoff management skills
  • Ability to inspire, train and develop people
  • Ability to allocate resources, assign tasks to right people, and to understand Marketing metrics.
  • Cultural factors that are appropriate and share same goals with business, capable of sticking together for a long time and developing together.
  • Committed Manager, pursuing same goal.
  • Ability to be sharp, make the right decisions at the right time
  • - Ability to allocate resources, assign tasks to right people, and to understand Marketing metrics.
  • - Cultural factors that are appropriate and share same goals with business, capable of sticking together for a long time and developing together.
  • - Committed Manager, pursuing same goal.
  • - Ability to be sharp, make the right decisions at the right time
  • - Manage a team of 10-15
  • - Ability to plan, strategize, operate, measure, problem solve and make adjustments immediately
  • - Recruit talents skills, spot problems skills, layoff management skills
  • - Ability to inspire, train and develop people

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2. RECRUITMENT AND TRAINING SYSTEM 

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Only 1/20 students become official personnel to help businesses reduce waste with poor quality personnel, increase efficiency and profits for businesses.

Every year, Enuy trains more than 3000 students, selects more than 100 employees ready to provide personnel for businesses.

Continuous training for 2 months in practical knowledge and directly applied to work such as training in market research skills, discovering psychology and customer behavior applied in persuading closing customer sales; Content creation: Build a content system of articles, videos, photo sets in phases to attract - learn - compare, sell, create wow touchpoints in each channel for customers

Round 4: Apprenticeship

- Classify candidates according to the exact rankings, by the culture and championship team criteria
Student evaluation criteria:
- Attitude:
+ Steel discipline, responsibility
+ Thinking beyond the rut
+ High standard
- Skill Criteria
+ Ability to synthesize, research, and analyze information
+ Content creation skills
+ Skills in Livestream, sales, product review,...

Round 2: Classification

Round 1: Screening

- Most of the students come from top universities in Marketing such as Foreign Trade University, National Economics University, Institute of Post and Telecommunications Technology, Commerce, Academy of Finance,...
- Continuous training for 1 month in Marketing Foundation to screen and select qualified students to move on to round 2

Students who meet the criteria to pass the second round, continue to undergo the interview round, ensuring the purification of cultural competencies - warrior spirit: Fierce, committed, creative, goal-oriented, teamwork skills
Focus on writing skills: researching advertising channels on Facebook, Google, deploying competitor channels, products, writing sales content, Livestream scripts, product introduction review videos...

Round 3: In-depth interview

3. BUILDING HUMAN RESOURCES, ADVANCED AND DEVELOPMENT SYSTEM

Every week, Enuy personnel will be trained at least 1-2 sessions, constantly improving and renewing themselves.
- Depending on the job needs, training sessions are opened continuously to help employees solve skills gaps, enrich knowledge, lower all barriers with difficult problems.
- Training experts include Marketing Directors, Department Heads, Team Leaders with many years of experience

Training programs that directly serve the work of personnel:

  • Training on market research: analyzing target customers, competitors,... giving a development strategy for the overall MKT plan.
  • Product review training, product review checklist to create creative attraction, increase credibility, and leads
  • Training to build, optimize customer touchpoints to maintain customers
  • Facebook Ads Training
  • Training on building and optimizing Landing Page content to help increase conversion rates
  • Planning content and taking care of fanpage

Weekly skills training programs

  • - Training on market research: analyzing target customers, competitors,... giving a development strategy for the overall MKT plan.
  • - Product review training, product review checklist to create creative attraction, increase credibility, and leads
  • - Training to build, optimize customer touchpoints to maintain customers
  • - Facebook Ads Training
  • - Training on building and optimizing Landing Page content to help increase conversion rates
  • - Planning content and taking care of fanpage

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Training on business culture


Personnel trained at ENUY when going on projects always have the necessary cultural skills to become a champion team:

  •  The self-realization of self-commitment: Human resources always voluntarily implement their plans by day, week, month, and year. At the same time, always proactively make and fulfill commitments to the Team, to other Managers, to the Company, to Partners, to Customers,...
  •  Straightforwardly solve problems and take personal responsibility
  •  Steel Discipline: Employees always act, communicate, train, discipline with set goals
  •  Thinking beyond the way: Every employee when starting to analyze a problem dares to look at it from many perspectives, even crazy, inappropriate, encounters many objections to find a new solution faster. , more optimized and easier.

Mentor when in trouble - One to one

  • When an employee has a problem, they can suggest training 121 with their Leader or Marketing Manager. At training session 121, personnel directly raised problems and the Managers would give answers and solutions to help staff thoroughly solve problems.

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4. BUILDING WORK ASSIGNMENT AND TRACKING SYSTEM FOR ENTERPRISE

- The habit of scheduling detailed activities every 30 minutes of the day of each individual, helps employees control and balance living and working time, avoiding being overloaded or drifting away from work.
- Marketing Managers update personnel's 168 calendars regularly to monitor the work progress and provide solutions if changes are needed.
- Schedule specific details to help employees optimize work, improve each individual's work productivity.

168 Calendar

02

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Employees update the progress percentage at the end of the day to help teammates and the Marketing Manager understand the speed and specific work efficiency through numbers. When detecting a problem that needs to be solved, the Marketing Manager immediately offers a solution.

Monitor daily work progress

03

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- Building a weekly job assignment system:
- Clear completion standards for each work item including deadlines, handling methods, breaking work,...
- Ensure personnel understand and do the right work, know how to prioritize important tasks to help improve labor productivity...
- Save the work done, processing methods, performance indicators,... in the past
- Help new employees quickly understand and immediately implement the work

Flexible assignment system 

01

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Automatic salary and KPI calculation system

- Associated with revenue, KPI results of each member: Views, brand recall rate, conversion rate, number of leads received from content, customer acquisition rate, average order value jar…
- Measure and implement progress control, employee KPIs on a weekly and monthly basis
- Help enterprises evaluate and adjust by the reality and capacity of personnel, monitor the completion progress of personnel, thereby having the optimal plan, solving and promoting timely.
- Every week, personnel will review work with the city, the head of the department reviews the work results, evaluates and offers solutions to the problems that need to be handled.
- Personnel evaluation index is based on fairness and accurate numbers

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Measure work efficiency by day, month, quarter:

- Ads: Number of leads obtained? How many leads convert to phone numbers? Budget spent? How long is the Ads running time?
- Sales: Conversion rate from phone number to the appointment, order, rate of old customer service returning,...
- Help Marketing Manager detect problems that have not happened or have just happened, quickly rebuild the plan content, handle hot spots that affect business results.

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Team rules:

- Introduced by Team Leaders at the beginning and disseminated to all personnel, applied in the process
- Based on the team rule, Managers monitor the working attitude of the personnel, classify the personnel, and motivate the employee to constantly strive in each individual.

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Personnel ranking:

- Building a system with indicators (work completion index, discipline index, training index, ...) transparent, clear, convincing all employees to know the working performance of the whole team. team.
- Pay salaries, consider bonuses according to the rankings, ensuring fairness for the entire department.

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5. BUILDING MANAGEMENT SYSTEM, EFFECTIVE ASSESSMENT OF MARKETING, HUMAN RESOURCES RANGE FOR BUSINESS

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IF YOUR BUSINESS HAS THE FOLLOWING CHARACTERISTICS, COOPERATE WITH US

- Annual revenue > 30 billion VND, of which net profit > 6 billion VND
- Located in Hanoi or Ho Chi Minh City
- Marketing department salary fund > 80 million VND

1. Enterprise criteria

- Long-term products/services, from 2-5 years
- Products with potential and unique Unique Selling Point (USP) in the market
- Not a trend-following product, short-term product/service

2. Product/service criteria

Already have a business plan: Clear business goals, personnel planning, budget planning, specific product orientation

3. Criteria for clear goals

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WHICH CHANNEL DO YOU KNOW mkt pRO?

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ENUY COLLABORATED

ENUY CORPORATION JOINT STOCK COMPANY

Address: Techgarden Coworking Space, Ngõ 289B Khuất Duy Tiến, Quận Thanh Xuân, Hà Nội.

cskh.enuy@gmail.com

Hotline: 078.455.7666

https://enuy.com.vn/

 https://www.facebook.com/enuycorp/

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